European Sign Expo, FESPA’s dedicated non-printed signage and visual communications event, launched its 2017 campaign, under the strapline Dare to Create Different.
European Sign Expo 2017, which will occur in Messe Hamburg from 8-12 May, will have 75 exhibitors representing over 200 suppliers, covering channel lettering, illuminated signage including LED and neon, etching, engraving and dimensional and architectural signage.
‘We’re delighted to see the continued growth of European Sign Expo since its launch in London in 2013, with the largest number of exhibitors yet on the floorplan for 2017,’ commented FESPA divisional director (responsible for European Sign Expo) Roz McGuiness. ‘This sustained expansion of our exhibitor base highlights the interest in this dedicated event, both from the specialist sign-making community itself, as well as from visitors to the co-located FESPA global print expo, who clearly welcome the opportunity to explore a focused signage exhibition.’
‘With even more on show at this year’s event, we’re confident of building on European Sign Expo’s past successes and delivering a rich experience for visitors to both shows. Our unified ‘Dare’ campaign theme across both European Sign Expo and FESPA was conceived to encourage all businesses to find ways to stand out, spurring visitors to look for ideas that will help to expand their service offering and bring their creative ideas to life.’
By registering for European Sign Expo, visitors will also gain free entry to FESPA 2017 for all areas of speciality print, as well as Printeriors for printed interior design.
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