Sign Wonder officially launched its new warehouse facility at 13 Weyers Rd, Alrode South, Alberton on Friday, 8 May. The launch was a trade-focused event that brought together customers, suppliers and automotive dealership partners for a morning of demonstrations, product showcases and networking.
The launch programme began with an arrival and welcome session, followed by a grand reveal ceremony outlining the company’s history and future expansion plans. The event served as both a warehouse opening and an industry showcase aimed at highlighting developments in vehicle wrapping, signage applications and vinyl technology.
Justin Robert, Managing Director at Sign Wonder, said, ‘After several successful years in our Alrode building, we simply outgrew the space. Our production volumes and service offerings demanded a facility that could match our growth. The new premises gives us the scale and infrastructure to deliver world‑class wraps while supporting the next phase of expansion.’
A key feature of the event was a live vehicle wrapping demonstration involving a Chery Tiggo Cross HEV wrapped using Avery UWF materials. Custom-wrapped cars and off-road bikes were also displayed throughout the venue as part of the automotive showcase.
Interactive exhibitions gave attendees the opportunity to engage with the latest vinyl products, signage technologies and application testing processes, while suppliers presented new solutions and materials to visitors from across the signage and graphics sector.
‘The launch was a resounding success,’ said Robert. ‘We had strong supplier support, including Avery Dennison SA, who provided valuable insights to customers. Guests enjoyed interactive wrapping demos, live applications, and even tried their hand at wrapping panels themselves. A real eye‑opener into the technical process.’
The new premises allows Sign Wonder to better focus on their original core vehicle wrapping services, while being able to expand their offerings to better meet clients needs. Robert said, ‘We’re introducing new services that complement our core focus on wraps. A full client car wash, a detailing section, and a dedicated Paint Protection Film bay. Our philosophy is to expand only after thorough research and training. Vehicle wraps remain our heartbeat, and every diversification is designed to strengthen, not dilute, that core.’
The afternoon programme included stunt demonstrations and dealership test drives hosted in partnership with Chery Alberton, Jetour Alberton, Suzuki Alberton and Toyota Rand Stadium. ‘Dealers showcased vehicles branded by us, influencers displayed specialty wraps, and our sister company, Stylinrides, brought energy with off‑road bikes and a live jetski application. The day concluded with a grand prize draw for a full PPF wrap, sponsored by Avery and Sign Wonder,’ stated Robert.
The event formed part of Sign Wonder’s continued growth strategy and reflected the increasing demand for vehicle wrapping, branded graphics and advanced signage applications within South Africa’s visual communications industry. ‘It was a celebration of innovation, partnerships, and customer appreciation.’ concluded Robert.
SIGN WONDER
https://signwonder.co.za/
