Right Stuff has incorporated Augmented Reality (AR) into its Stacking Cube, keeping clients at the forefront of technology as they can request to have AR incorporated in their branding products to allow their customers to view information about their company.
AR is a ‘layer’ of information that is added to an item (banner, poster, etc.) and which allows the user of a smartphone to view video clips and other additional info about the product. All that is required is a smart phone with an app called BAR, which is free to download.
Wherever you see the AR logo, launch the app and point your camera at the barcode to view video clips and other useful info about that product.