S2K Graphics announced a new readerboard graphic system for the quick-service restaurant (QSR) industry.
S2K Graphics’ new, one-of-a-kind P.O.P. innovation works with existing readerboards to provide eye-catching graphics for seasonal promotions. Patent-pending, the readerboard system enables QSRs to display promotional graphics alongside traditional readerboard text.
Low cost, easy to install and durable enough for all weather conditions, S2K Graphics’ new readerboard graphic system can be customised with any promotional offer or product feature. The systems come printed with customisable, full-colour graphics that are equipped with pre-mounted fasteners to affix the POP to the readerboard displays. The new readerboard graphic system is easy to mount and is built to fit most existing readerboard styles on the market to date.
‘Readerboards provide QSRs with the highest communication impact for their brick-and-mortar locations. They increase the visibility of in-store promotions, drawing in street traffic, which can equal thousands of impressions everyday,’ said Dan Pulos, S2K Graphics’ founder and president. ‘We’re excited to bring this innovative graphic system to our customers and expand on the critical marketing opportunities readerboards provide.’
