Panasonic Commercialises Transparent OLED Display Module For Digital Signage

Panasonic Commercialises Transparent OLED Display Module For Digital Signage

The transparent OLED display module is suitable as digital signage (electronic signboard) and also for displaying images in a large space such as a show window. The display section measures less than 1cm (55ZT100: 3.8mm, 55ZT110: 7.6mm) in thickness.

The ultra-thin display panel blends in and harmonises with the surroundings just like a sheet of glass. All parts and members inside the display module are bonded precisely in a vacuum to minimise the reflection loss and improve the transparency.

Panasonic Corporation announced the commercialisation of the 139.7cm (55 inch) transparent OLED display module that boasts high image visibility, with plans to release it globally. As the display panel is see-through, objects behind it are still visible allowing a variety of image presentations such as display of images over actual objects in the background. With such a unique feature, the transparent OLED display is attracting a great deal of attention as a next-generation visual display device capable of enhancing the value of spaces.

The new product uses a self-illuminating transparent OLED display panel that does not require a backlight. Measuring less than 1cm in thickness at the display section, the ultra-thin display panel offers high transparency and renders high-quality pictures with vivid colours. The dimming unit originally developed by Panasonic adjusts the amount of light passing through the panel in order to maintain high contrast and clearly display images even in an environment brightly lit by outside lights (TP-55ZT110).

The product is provided in a highly versatile modular specification. (The product is not delivered as an assembled unit. It is recommended to request a specialised company to install and set up the product) to enable flexible installation not only in homes but also in various other places including commercial complexes, transit advertisements and public facilities. Multiple panels can be adjoined to display images on a larger screen (two display panels can be adjoined in the short-side direction, and theoretically there is no limit to the number of display panels that can be connected in the long-side direction).

From 2016, Panasonic showcased prototype transparent displays at trade shows and exhibitions held in various countries around the world, such as IFA (Germany), CES (U.S.A.), Milano Salone (Italy), China International Import Expo (China) and CEATEC (Japan). During those years, the company continuously evolved the technology while also exploring marketability. Panasonic has decided to commercialise this transparent display module in response to positive feedback and expectations that such a transparent display would bring breakthroughs to image expressions and presentations against the backdrop of advanced communication infrastructure, such as 5G and accelerated diversification of content.

The transparent OLED display panel renders high-quality pictures with vivid colours. The organic light emitting diodes arranged to configure each pixel on the transparent OLED display panel emit light on their own, so the display panel renders vivid, high-quality images without using a backlight. Furthermore, its wide viewing angle enables clear viewing of the displayed image even from an oblique angle.

The originally developed dimming unit ensures sharp and clear image display even in a bright environment. The TP-55ZT110 is equipped with an originally developed dimming unit on the back side. This unit electrically controls the light transmittance and can change the mode between ‘Transparence Mode’ and ‘Black Mode’.

In the Black Mode, the dimming unit reduces the light transmittance to decrease the amount of light passing through the panel from the rear side, thus making the displayed image highly visible even in an environment brightly lit by outside lights. The background is not transparet, so the displayed image is highly visible, with high contrast and deep black levels and without disturbing reflections or glares. The TP-55ZT110 is a multifunctional display unit with the outstanding features of both transparent display and ordinary display.


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