Metamark MD, a high performance grade polymeric calendered self-adhesive vinyl for printers using a whole range of inks, was chosen for a logistics project. Signs Express South Durham handled a job that involved delivering over 40 Mercedes Electric Sprinters to the NEC for an event launching the vehicle and training dealers’ sales forces.
The only snag was the event was less than two weeks away when Signs Express South Durham got to hear of it.
What was needed was a promotional livery for each of the vehicles attending. The ‘fleet’ of over 40 participating Sprinters comprised a variety of colours, so each livery needed to be looked carefully to make sure it would work with the van it was destined to fit.
The design the team at Signs Express was given to work with was agency supplied and provided a good overall grounding. In terms of making it practical to apply to a vehicle with its curves, creases and panel breaks, work was needed. The Signs Express Team obliged.
Production of the livery involved Metamark MD5 Clear and a very capable Epson SureColor printer equipped with Epson’s highly regarded white ink. The livery design and printer would allow the vehicles’ panel and paint colour to shine through unimpaired and the detail to stand in crisp relief off the paint. Such adventurous print constructions can never be relied upon to perform until applied, but in the case of the team’s Sprinter liveries they look nothing less than stunning.
SYTECH SUPPLIES
+27 87 056 3231
www.sytech.co.za
