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FLY THE FLAG FOR SOUTH AFRICA!
GETTING READY FOR THE 2010 FIFA WORLD CUP
By Charnia Yapp
This week Tuesday marked one hundred days to the 2010 FIFA World Cup. Are you ready? Stop focussing on the sponsors and the work that the bigger companies got leading up to 2010 FIFA World Cup. Many small, medium and micro-enterprises (SMMEs) should still be able to take up business opportunities created in the ripples of the 2010 World Cup. The many visitors (this figure varies depending on the source) who will pour into the country during the event will boost opportunities in accommodation, health services, travel services, short-term insurance, event management, logistics, arts, crafts and entertainment. These businesses will need branding, the question is - has the sign industry helped the nation get ready by branding South Africa?
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CORELDRAW GRAPHICS SUITE X5 DELIVERS MORE VERSATILITY, CONTENT AND COLOUR TOOLS FOR GRAPHICS PROFESSIONALS
Corel Corporation has introduced CorelDRAW® Graphics Suite X5, the newest edition of the company's award-winning package of professional graphics applications. With more than fifty new and enhanced features, CorelDRAW Graphics Suite X5 includes major enhancements to asset management, colour management, web graphics, a wide variety of learning resources and more content than ever before. The trial and electronic download versions are now available.
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3M SOUTH AFRICA WELCOMES GRAPHIX SUPPLY WORLD AS THE PREFERRED DISTRIBUTOR OF ITS RANGE OF 3M DIGITAL MEDIA
Dawn Isdale, Sales & Marketing Manager of the 3M Commercial Graphics division says Graphix Supply World (GSW) is perfectly positioned to take its range of 3M digital media to market. GSW has built up an extensive customer base through the sales of their graphic solutions and printers, and this opens up a massive opportunity for 3M.
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POLI-FLEX PRINTABLE FROM MAIZEY
The new and improved range of printable POLI-FLEX is now available from Maizey Plastics. The POLI-FLEX 4015 Opaque white polyurethane film offers a high print resolution with a semi-matt finish which as a self adhesive PET film liner which enables easy positioning of small letters.
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DRYTAC LAUNCH NEW LIQUID COATINGS FOR GICLÉE/FINE ART AND OUTDOOR APPLICATIONS
Drytac Europe Ltd, with distribution in South Africa through Midcomp, will be launching two new liquid coatings for a range of finishing applications. To be used in conjunction with the Drytac range of water-based liquid laminators or by hand application if preferred, these two new liquids are the latest additions to the already extensive range of EnduraCoat™ low-VOC water-based coatings.
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AVERY DENNISON INTRODUCES OMNICUBE™ PRISMATIC MATERIALS
Avery Dennison® OmniCube™ prismatic materials are a new development in reflective sheeting that is said to offer benefits for both drivers and sign converters in terms of performance and cost-effectiveness. Avery Dennison OmniCube’s intelligent cube technology makes it easier for drivers of all kinds of vehicles to see and read traffic signs because more light is reflected back from the vehicle’s headlights hitting the sign.
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HP REMAINS DEDICATED TO THEIR ROLE AS ENVIRONMENT AND PLANET PARTNERS
Over the last 50 years, HP has been an industry leader in reducing its impact on the environment. From the company carpools in the 1970’s, to the worldwide recycling programmes and innovative energy-efficient technology today, the company continues to remain committed to their environmental responsibility.
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XANITA AND TDC IMPROVE SHOPFITTING SYSTEMS
Xanita and The Design Company (TDC), a prominent Cape Town based retail design specialist firm, have recently collaborated on several large projects in the shop fitting sector. By specifying Xanita materials, TDC has embraced eco-friendly design whilst ensuring that these solutions remained commercially competitive.
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CAST FLEX 10 FLEXIBLE SUBSTRATE FOR BACKLIT GRAPHIC APPLICATIONS
Arlon has released the New Cast Flex 10 flexible substrate product. Cast Flex 10 is a flexible, reinforced, vinyl substrate, coated with a FX UV protective coating. It is designed for backlit graphic applications for the sign and awning industries. The FX UV protective coating is engineered for pressure sensitive vinyl applications. It is warranted for an outdoor durability of up to 10 years. Arlon's recommended decoration method for Cast Flex 10 is with Arlon's Series 2500 Cast Translucent Film.
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NASCAR CANADA SHOWS OFF LATEX CAR WRAPS
Beyond Digital Imaging is a company at the forefront of developing signage applications for its customers in Canada. One of their most prominent customers is NASCAR Canada and as an Official Partner, Beyond Digital Imaging creates vehicle wraps and banners for the organisation on an ongoing basis. For example, when creating wraps for individual teams using HP printing technology in conjunction with media from 3M, the company produces up to 10 prints per car, per race due to the high-risk potential for damage.
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NORTON METALITE CLOTH ROLL
Norton Abrasives, a division of Saint-Gobain, is introducing its Metalite® K225 cloth roll designed for scouring, light deburring, and scale and rust removal in general metalworking applications. The sheets contain a 150-grit, aluminium-oxide abrasive, tear without shredding, and are packed in a protective dispenser.
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PARADIGM IMAGING INTRODUCES NUVUE BANNER STAND
Paradigm Imaging Group, a leading distributor of large-format scanning and printing solutions, tradeshow displays and graphics, introduces the NuVue Banner Stand Collection. The NuVue Collection is the latest addition to Paradigm Imaging’s extensive line of banner display stands. This adjustable stand can accommodate banners from 91cm (36”) to 183cm (72”) tall.
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MAIZEY PLASTICS INTRODUCES ‘SALLY MAE’
Maizey Plastics has introduced a new member of the Maewest family - Sally Mae. Sally Mae is the new way of increasing the tension of your flex face tensioned on the conventional method around a 25mm Square Tube frame and at the same time finishes off your lightbox with an elegant 50mm curved sign frame. The Sally Mae profile is attached to the Maewest by using blind rivets or tec screws. The profile is available in 6m lengths in Mill finish.
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ULTRAPRINT DIGITAL PRINTABLE VINYL FOR TEXTILES
Touch of Magic has introduced the perfect alternative to screen-printing and/or embroidery. ULTRAPRINT is manufactured from a specialised formula similar to Polyurethane. It offers users thin, strong and stretchable features, a matt finish, and an extremely soft feel. An additional feature is that it is suitable for waterproof fabrics, making it ideal for umbrella and rain-jacket branding. ULTRAPRINT will work on all ‘Print and Cut’ machines using Eco or Full Solvent ink.
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TABLE TOP ROTATING DOUBLE SIDED FRAME
Show Off Display Systems has announced the new A5 and A4 Table Top Rotating Double Sided frame. The frame is natural anodised with a clear overlay and correx backing. Other standard colours are available on request.
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DIGITAL DESIGNWARE AND ISA ANNOUNCE THE 'AMERICAN WRAP STAR' CONTEST AT ISA EXPO
Digital Designware and the International Sign Association (ISA) are hosting the American Wrap Star contest for the first time at ISA Expo in Orlando, Florida from 7 - 10 April 2010. 3M announced that it is the platinum sponsor of the event, providing 3M products to be used in the competition and prizes, on-site support and demonstration.
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MONSTER MEDIA UNLEASHES CREEPY CRAWLER AD FOR ESET
Through the use of lifelike maggots, rats and roaches, ESET LLC has developed a unique brand awareness campaign that is not only grabbing the attention of pedestrians but also making them squirm. ESET is at the frontline of the war on cybercrime and launched an ad that will not only educate consumers and symbolise the dangers lurking on the internet, but will promote their brand's message through an edgy campaign that will surprise and shock all who pass by.
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SCREEN BRINGS COLOUR TO LIFE FOR PANASONIC
In Panasonic's multimedia 'Take Over Shibuya at Night with the Night Colour Series' promotion, it was critical that the colour was correct on a variety of media. Screen's Truepress Jet2500UV was more than capable of producing the complete range of vividly coloured images displayed in and around JR Shibuya station in Tokyo. Panasonic selected the Truepress Jet2500UV for its colour management capabilities that allows the reproduction of precise and standardised colour across a variety of substrates at the large scale required.
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