The latest Sign Africa LIVE interview series features Abisha Katerere, marketing manager at Printing SA. He discusses the benefits of becoming a member of Printing SA, exciting projects the federation has planned, and more.
‘We are here to support the industry and we want to work with printers to give them access to the market,’ said Katerere, who also touched on why print is reliable and trustworthy. ‘I’m very optimistic about the future because if there is one thing we have learned during Covid-19, it is that there has been a lot of fake news circulating on WhatsApp and Facebook, and the only real thing that is always going to be reliable is something that is on paper.’ Watch the full interview below.
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