Midcomp showcased the new HP Latex 2700W printer at the Sign Africa Expo, which took place from 13-15 September 2023 at Gallagher Convention Centre.
The HP Latex 2700W printers offer white ink at printing speeds of up to 54sqm/hr (581 square feet/hr), allowing PSPs to produce high-margin applications on pre-coloured and transparent media. Automatic ink recirculation and white printheads that can be stored in an offline rotating chamber eliminate waste between white jobs.
The new 3.2m (126 inch) wide HP Latex 2700 printers, meanwhile, take production efficiency to the next level, offering vivid colours at up to 89sqm/hr (958 square feet/hr) via symmetrical double printheads, which come equipped with automatic printhead cleaning technology. Users can take on high-margin jobs with 30% wider gamut at high speed, preserving media gloss and feel across a range of signage and décor applications – including thin films, vinyl and paper.
‘To reach higher margins, PSPs are always on the hunt for efficiency gains, and technology that allows them to say yes to more jobs with the confidence to deliver exceptional results,’ said Daniel Martinez, General Manager, HP Large Format. ‘Our latest offerings are designed to enable this. The HP Latex 2700 family delivers increased print quality, raw speed and white ink capabilities that will amaze customers. Meanwhile, our new Professional Print Service Plans give PSPs a range of ways to manage fleets and operations, improving workflow and maximising the potential of their business.’
All devices in the Latex 2700 series run on fourth generation HP Latex ink, bringing UL ECOLOGO® certification, while also meeting UL GREENGUARD GOLD and Toy Safety requirements. This allows PSPs to embrace jobs in even the most sensitive environments.
HP Professional Print Service Plans are designed to enable business agility, maximise uptime and productivity, and to provide learning opportunities and support.
A demonstration unit has been installed at Midcomp’s iHub. Ready-to-provide samples or private demonstrations are available upon request.
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