Kornit demonstrated how digital mass customisation solutions are not only the perfect complement to screen printing, but the key to scalability, sustainability, and future-ready profitability. The company positioned itself as the definitive screen complementary solution, offering powerful new business models tailored to customer needs.
At the centre of this FESPA Berlin showcase was the Kornit Apollo, the company’s high-throughput digital production system, delivering performance and efficiency for mass customisation environments. Apollo is supported by Kornit’s new All-Inclusive Click (AIC) payment model, providing customers with predictable costs over time and lowering barriers to entry — making scalable digital production more accessible than ever.
Guy Yaniv, President of Kornit EMEA, commented, ‘With Kornit Apollo and our holistic ecosystem, we are empowering businesses to take the best of traditional screen printing and combine it with the endless possibilities of digital. It’s about maximising profitability, increasing flexibility, and ensuring our customers can thrive in a sustainable, on-demand world.’
Attendees experienced live demonstrations of Apollo in action, operated by Tony Palmer, a veteran screen printing consultant with over three decades of experience — bringing credibility and real-world insight into the journey from traditional screen printing to scalable, profitable digital production.
Kornit’s presence at FESPA featured success stories from a global customer base using Kornit technology to scale and evolve:
• Blue Tomato: a multi-channel retailer with upgraded Atlas MAX PLUS systems driving both online and in-store offerings.
• Print Palace: a German screen printer now running its first Kornit Apollo for digital-scale production.
• Spread Group: operating dozens of Kornit Atlas MAX systems to power its personalised e-commerce platform.
• T Shirt & Sons: integrating Apollo with multiple DTG systems to deliver flexible, high-volume fulfilment.
In addition, Kornit collaborated with key partners, including AS Colour, B&C, Fulfill Engine, Gooten, Sols and Stanley/Stella, and provided visitors with a 360-degree view of the ecosystem enabling print-on-demand at scale.
All garments printed during the event were donated to the FESPA Foundation, supporting its mission to:
• Promote sustainable practices in the print industry.
• Empower underserved communities.
• Provide educational resources to children in need.
This initiative reflects Kornit’s continued commitment to responsible innovation and creating long-term value beyond the business.
FESPA was held from 6-9 May in Berlin. FESPA Africa, co-located with Sign Africa, is taking place on Tuesday, Wednesday and Thursday (NEW EXPO DAYS), 9-11 September 2025, at Gallagher Convention Centre, Midrand. Register here.
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