Durst recently opened the ‘Durst Kraftwerk’. Located in the former DUKA building in Brixen, the 5300sqm+ hall will be the new home of the company’s in-house spin-offs and start-ups.
‘Born out of the need to give our U.S. acquisition Vanguard Digital Systems a home in Europe, the idea for the ‘Durst Kraftwerk’ was born,’ said Christoph Gamper, CEO and co-owner of the Durst Group.
‘(It is) a powerhouse that brings together our spin-offs and start-ups and offers them a new home. In this way, we provide a creative environment where the companies can fully concentrate on their respective areas of expertise – without the ‘burden’ of integration into an established structure. I am grateful and proud of the individual co-founders and their teams and convinced that top performance and business success will go hand in hand in the Durst Kraftwerk. In fact, we’ve already created 35 highly qualified jobs by the time of the opening – in the final expansion stage, more than 100 employees will be researching, developing, designing, optimising and teaching at the Kraftwerk – helping to shape tomorrow’s production processes and methods.’
‘Technicon Holding unites internationally successful companies such as Durst Group AG and Alupress AG under its umbrella,’ said Harald Oberrauch, owner of Technicon Holding. ‘At the same time, we act as an incubator to promote new business ideas that arise in our companies’ environment. From a bird’s eye view, we can clear hurdles more quickly, accelerate development processes and connect teams. We aim to create a true innovation center for specialised service providers at the Durst Kraftwerk.’
With Vanguard Europe GmbH, Kraftwerk is home to the European branch of the U.S. company Vanguard Digital Printing Systems, which Durst Group acquired in 2020. The manufacturer of digital printing systems for signage, decor, corporate, industrial and packaging sectors, manufactures for the European market at this location and also has its own customer centre.
Kraftwerk is also home to the Durst Academy, a modern training center for the group, with facilities for online and offline seminars and green-screen presentations to provide customised training for process technology, hardware and software to customers and service partners from around the world.
A specialised service provider is adddam GmbH, which uses high-end 3D/AM printing technologies to manufacture precision components from metals and plastics. One focus here is certified training and education for AM design. At Kraftwerk, adddam presents itself as a full-service provider, offering its services from consulting and development to the final product to all companies in the region.
DMC GmbH (Durst Media Company), an agency specialising in B2B marketing communications/new storytelling, is also moving into the Kraftwerk, offering the full range of services from conception to audio-visual implementation from a single source, and has a professional film studio at its disposal.