ACF owner Graham Sanderson took Sign Africa through his premises, which include a storage facility and dedicated factory for manufacturing. Sanderson said that his business was borne out of his experience in customising furniture. Various partnerships over the years have resulted in him focusing exclusively on frames for the signage industry.
The company’s product offering can be divided into four categories:
• Canvas frames (ready made and ready for purchase).
• Customisation (this pertains to different depths, sizes and shapes, namely rectangular and square).
• CNC frames (this pertains to irregular shapes, which are developed through an onsite CNC machine).
• Stretching service (canvas stretched onto frame).
What gives ACF’s canvas frames their value is that they are made out of superwood, supplied through reputable timber businesses.
Through intensive research and designing, Sanderson developed a unique frame that he believes is more adaptable than current pine frames, and stronger than other MDF designs.
Any issues previous designs gave were studied and future models were adapted, resulting in minuscule comebacks. ACF holds over 5000 frames in stock at any given time, ensuring customers get fast and reliable service.
Sanderson added that his frames (some of which are run through a CNC-router) don’t warp, crack, creak or bend. Any frame’s dimension can be modified whether it concerns the size, thickness, shape, height or depth. Corner blocks are added to the frame for extra strength. Generally, customers place orders in terms of standard A-sizes. Some of the shapes that can be produced include hexagons, stars and ovals.
ACF also provides the option of stretching canvas over the frames. Additionally, the company has made a stretching course available. The company also sells tools for stretching, which include stretching pliers and staple guns.
The number of applications for the frames include large format printers, photo shops, advertisers, restaurants and hotels, to name a few. Every frame can be modified down to millimetre measurements, and are stamped to prevent them from being copied. ACF is planing to trademark the frames. A patented hanging system is also part of the product offering, so clients don’t have to worry about screws popping out of the wall.
Graham +27 (0) 76 510 4122 phazzer@gmail.com http://www.canvasframe.co.za
